Client

Name of client

Industry

Description of client industry

Situation

Challenges facing the client

Solution

How we solved the problem

Client

Company A Records

Industry

Recording Industry

Situation

Company A Records is an independent music label. To be able to compete with the big players in the industry, they needed a tailor-made marketing strategy to boost their notoriety with a young and internet-savvy target audience.

Solution

significanted increased Company A Records' online presence with an eye-catching multimedia website. Special emphasis was placed on a viral marketing campaign designed to promote awareness of the client through the use of YouTube, Facebook and Twitter channels.